Mobile Payment Models - Stake Holders Perpectives

Mobile Payments Ecosystem Stakeholders








The four potential mobile payments business model as follows:

      Operator-Centric Model:
      The mobile operator acts independently to deploy mobile payment applications to NFC-enabled mobile devices. The applications may support a prepaid stored value model or the charges may be integrated into the customer’s wireless bill.







         






      Bank-Centric Model:
      A bank deploys mobile payment applications or devices to customers and ensures merchants have the required point-of-sale (POS) acceptance capability. Payments are processed over the existing financial networks with credits and debits to the appropriate accounts.









       


      Peer-to-Peer Model:
      An independent peer-to-peer service provider provides secure mobile payments between customers or between customers and merchants.











       
      Collaboration Model:
      This model involves collaboration among banks, mobile operators and other stakeholders in the mobile payments value chain, including a potential trusted third party that manages the deployment of mobile applications. Payments in this model are processed over the existing financial networks with credits and debits to the appropriate accounts.

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